car fragrance diffuser

year: 2014
client: RELEVI
category: automotive

Packaging e grafica per il lancio di una nuova linea di diffusori per auto: sottolineare il carattere distintivo di ogni fragranza e massimizzare l’impatto a scaffale.

Packaging and graphics for a new range of car fragrance diffuser. We underlined the distinctive character of each fragrance with bold colours in order to maximize product’s impact on the shelf.

KEYWORDS:

• gdo
• new brand positioning
• creative concept
• on shelf positioning